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Level 70 Design

I love bringing UX and product design access to smaller brands that may not otherwise have design leadership on staff. I started Level 70 Design in 2009 when I first relocated to Washington from Tennessee. At first, it was to continue supporting clients there, but when the housing market crash tanked the economy, I began taking on clients in Washington. Today I manage client relationships in Washington, Texas, and Tennessee providing design and UX leadership.

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Design leadership, product, and UX guidance

  • Performing market research and competitive analysis to guide brand expansion and feature prioritization

  • Creating brand identity, marketing assets, package design, and social media campaigns

  • Web setup, maintenance, and SEO

  • Planning, conducting, and analysis of user research testing for web and mobile apps

  • Presenting design proposals, project reviews, and process communication

  • Establishing design guidelines, print, and interaction specifications for contractors

  • Conducting heuristic evaluations, user research, and multivariant testing

  • Coordinating client meetings and product demonstrations for remote teams

Owner, User Experience Consultant

Consultancy data and anecdotes 

12

Concurent clients across a industries including radio, community outreach, US veterans awards, social marketing, artisan snack foods, and photography.

5

Average number of service contractors I manage per  client project including  development,  marketing, printing, and SEO.

70

The first character level cap increase introduced in the World of Warcraft MMORPG expansion, The Burning Crusade.

Brand identity and package design for snack startup

KW Brand is an artisan food brand in Houston, Texas combining southern and Thai inspired flavors into alternative snack options. I'm providing market research and brand design to scale them from local favorite to regional distribution.

KW Brand logo

User research and interface design for live streaming app

UI Design for mobile hits at the heart of simplifying the complex and anticipating user needs. An ongoing cycle of design recommendations and mobile app user testing make sure this live streaming platform is delivering on customer satisfaction.

A music streaming app playlist showing album art and information

© 2025 | Camron Lockeby, lockeby.design | All rights reserved

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